The practical guide to getting AI to talk about you

The free guide that explains in plain language, with zero jargon, why ChatGPT, Gemini, and Google’s AI Overviews are changing how customers find you, and what to do concretely to be the brand they recommend.

Free download. No account needed.

AEO Playbook

Trusted by forward-thinking companies

CreactivesGiardini di ToscanaCerulli ArenaMSIUmberto Cesari
CreactivesGiardini di ToscanaCerulli ArenaMSIUmberto Cesari
CreactivesGiardini di ToscanaCerulli ArenaMSIUmberto Cesari
CreactivesGiardini di ToscanaCerulli ArenaMSIUmberto Cesari
Who is this guide for
Designed for entrepreneurs and marketing managers, no technical skills needed.

If you manage a website, an e-commerce, or a brand and you've ever wondered "why does ChatGPT never mention us when talking about our industry," this guide is for you.

What you'll find inside
The big shift already happening
Why your customers have stopped typing 3 words into Google and now ask full questions to an AI assistant, and what it means for you if the AI doesn't know you.
The numbers that explain the urgency
From the drop in website clicks after Google AI Overviews, to why someone arriving via an AI recommendation converts up to 25 times better.
The 3 pillars AI uses to choose who to recommend
Clarity, consistency, and authority: what they mean in practice and why their absence is the #1 reason a brand gets ignored.
The practical step-by-step guide
What to write, how to structure your site data in the language AI understands, and which channels (not just your website) you need to be on.
Direct vs. indirect mention
The difference between "the AI names you" and "the AI only lists you among its sources", and why knowing your goal matters.
The most common mistakes to avoid
What companies losing traffic get wrong, and the correct cycle to follow instead.

This isn't theory. It's already measurable:

−47%

drop in website clicks after Google AI Overviews rolled out

25×

conversion rate for customers arriving via an AI recommendation

90%

of B2B purchase decisions will involve an AI agent by 2028

"We reached 35.3% Share of Voice in our sector, with +325% growth in just a few months."

Giardini di Toscana — Client, niche luxury/beauty sector

To be transparent:
  • It's not a generic ebook downloaded from a thousand other sites and reformatted, it's written specifically on AI Search / AEO.
  • We won't send a salesperson before you've even finished reading it.
  • No credit card needed, not a trial: it's free content, period.

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